Senior Graphic Designer and Creative Art Director with 15+ years of experience developing brand systems, integrated marketing campaigns, and digital design solutions for global and regional brands. Proven ability to translate complex marketing strategies into compelling visual narratives across digital, print, and experiential channels. Experienced leading creative teams, collaborating with marketing and strategy stakeholders, and delivering high-impact brand and campaign design that supports measurable business goals.
CORE SKILLS
Brand Identity & Visual Systems
Campaign Concept Development
Marketing & Advertising Design
Art Direction & Creative Leadership
Digital Marketing & Social Media Design
Presentation & Sales Enablement Materials
UX/UI Collaboration for Digital Products
Design Systems & Template Development
Cross-functional Team Collaboration
Campaign Concept Development
Marketing & Advertising Design
Art Direction & Creative Leadership
Digital Marketing & Social Media Design
Presentation & Sales Enablement Materials
UX/UI Collaboration for Digital Products
Design Systems & Template Development
Cross-functional Team Collaboration
WORK EXPERIENCE
Artefact Studio Creative Art Director
01-2014 / Present
República Independiente Creative Director
07-2010 / 09-2013
Mindshare Colombia Art Director
07-2007 / 07-2010
Publicis Colombia Art Director - Graphic Creative
Julio de 2005 / Mayo 2007
DDB Colombia Creative Assistant - New Media Developer
11-2003 / 07-2005
McCann Ericcson Graphic Designer
07-2003 / 11-2003
EDUCATION
Diploma in Digital Marketing / 2015
Interlat / Universidad Pontificia Bolivariana
Creative Multimedia Specialist / 2001 - 2003
Pentasoft / Hi Tech Training
1998 - 2000
Professional in Graphic Design / 1998 - 2000
Universidad Jorge Tadeo Lozano
Technician in Graphic Design / 1992 - 1995
SENA - CENIGRAF
LANGUAGES
English
Professional working proficiency
Spanish
Native - bilingual proficiency
Portuguese
Limited working proficiency